Never get Thirsti.

SharkNinja

Strategy, brand, packaging

The Ninja Thirsti is a one of kind customisable drinks machine designed by SharkNinja. It offers unparalleled choice in carbonated soft drink flavours at the comfort of your kitchen top.

Upon strategically reimagining the brand positioning around the necessity for convenient hydration for a severely dehydrated market (Never get Thirsti'), this marked a new era for the Thirsti brand.

AGENCY: TAXI STUDIO
CREATIVE TEAM: alex bane, Karl wills, toby roberts, coburn chambers, haydn marsh

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10:13:23

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